

. The problem is that finding another James Gunn —who can turn an obscure franchise about a talking raccoon and tree into one of the biggest hits in comic book movie history— is easier said than done. And I think Marvel got the wrong impression of their brand’s value with the Guardians of the Galaxy trilogy, thinking that it was the brand that made it a hit, and not Gunn’s understanding and respect for the source material. They got rid of all the original superheroes everyone loved and replaced them with complete unknowns cosplaying as them, thinking people would just buy them because of the Marvel Studios label. Glad they’re learning the lesson now.





All of it, by the look of things, since that’s exactly what the character is supposed to be: a Marvel fan in the Marvel universe.