I don’t think you realize who runs grocery stores. Most are just there because they have to be. They just throw it on the shelf and do what they are told.
A team from corporate designs the general layout, and the layout of most of the shelves, sometimes with help from an outside firm. Occasionally there will be specific shelves or event spaces that don’t have a planogram will be laid out by someone in-store, but this is usually a pretty small percentage of the store.
Sure. But space optimization is also a consideration. You can’t put a 24 pack of water on the top shelf for grandma to pick up. It’s designed with the customer in mind as well.
it’s the who does the telling who creates the hostile design. the other things you’re describing, the dehumanization of the employees, are part of that design
One article that I can’t even fully read? Hardly call that evidence. It’s an interesting hypothesis. However in practice impulse buys are not what the discussion was. It is that the entire store is there to “bombard” you. It’s not. It’s categorized and that’s about it. You are thinking of the “sales” area. Which is routinely paid for by vendors.
okay. there’s been research out about the disorienting nature of of grocery stores since the 1970s when piggly wiggly was first normalizing a certain sales area experience.
and yes. i am talking about the sales area. i wae never trying to claim otherwise. the context this entire time was the experience of being a customer inside a building whose only purpose is to extract value from you as you try to acquire basic living necessities.
and impulse buys in that context are a desired outcome of the overwhelming experience.
is your objection just my use of the word bombard? i can use a different word. overstimulate you. better?
like i can find more articles this was just literally the first thing i found and i hoped it would point you in the right direction and help you understand. but reading your comment here it almost feels like you’ve taken such great offense to how i’ve worded this that you can’t be bothered to engage with what i’ve been saying since the start
I think that is not exclusive to grocery stores. Hence why my confusion. Every store from Best Buy to Kohls to Target to Costco to Auto Zone has a sale section for impulse buys.
Every company preys on people’s psychology.
I understand just fine. I just don’t agree it’s aggressive or up to the workers. Including the management. Those directives are extremely high up the food chain in terms of decisions. And from my understanding the vendors pay for their space. They want to make it an impulse for that extra 6 pack or bag of chips.
The stores are told on a corporate level that items need to be stocked on certain shelves and all essential items (milk, eggs, whatever) need to be buried in the back behind anything that’s on sale so customers have to look at everything before getting the basics.
Workers are people who follow orders and have to live with the chaos and help customers actually find the item they’re looking for even though the company as a whole is the problem
No they aren’t. They have reset crews that come and change the layout for many reasons. I was a grocery manager for 15 years. Specifically the stocking manager. There has never been a “bombard them with information” directive.
It’s what sells best in the area and make it available. It’s not that highly coordinated.
I don’t think you realize who runs grocery stores. Most are just there because they have to be. They just throw it on the shelf and do what they are told.
The people stocking the shelves aren’t the ones designing the store layout, dummy.
Rude. I worked as a grocery manager for 15 years.
Dummy.
did you design the store layout?
Did you? Do you know how most are laid out? Please enlighten me on their “information bombardment”.
A team from corporate designs the general layout, and the layout of most of the shelves, sometimes with help from an outside firm. Occasionally there will be specific shelves or event spaces that don’t have a planogram will be laid out by someone in-store, but this is usually a pretty small percentage of the store.
Sure. But space optimization is also a consideration. You can’t put a 24 pack of water on the top shelf for grandma to pick up. It’s designed with the customer in mind as well.
it’s the who does the telling who creates the hostile design. the other things you’re describing, the dehumanization of the employees, are part of that design
There isn’t anyone saying it’s a hostile design. You don’t know what you are talking about.
https://uxdesign.cc/how-grocery-store-layouts-manipulate-your-shopping-behavior-aa3cd59e8fc0
One article that I can’t even fully read? Hardly call that evidence. It’s an interesting hypothesis. However in practice impulse buys are not what the discussion was. It is that the entire store is there to “bombard” you. It’s not. It’s categorized and that’s about it. You are thinking of the “sales” area. Which is routinely paid for by vendors.
okay. there’s been research out about the disorienting nature of of grocery stores since the 1970s when piggly wiggly was first normalizing a certain sales area experience.
and yes. i am talking about the sales area. i wae never trying to claim otherwise. the context this entire time was the experience of being a customer inside a building whose only purpose is to extract value from you as you try to acquire basic living necessities.
and impulse buys in that context are a desired outcome of the overwhelming experience.
is your objection just my use of the word bombard? i can use a different word. overstimulate you. better?
like i can find more articles this was just literally the first thing i found and i hoped it would point you in the right direction and help you understand. but reading your comment here it almost feels like you’ve taken such great offense to how i’ve worded this that you can’t be bothered to engage with what i’ve been saying since the start
I think that is not exclusive to grocery stores. Hence why my confusion. Every store from Best Buy to Kohls to Target to Costco to Auto Zone has a sale section for impulse buys.
Every company preys on people’s psychology.
I understand just fine. I just don’t agree it’s aggressive or up to the workers. Including the management. Those directives are extremely high up the food chain in terms of decisions. And from my understanding the vendors pay for their space. They want to make it an impulse for that extra 6 pack or bag of chips.
The stores are told on a corporate level that items need to be stocked on certain shelves and all essential items (milk, eggs, whatever) need to be buried in the back behind anything that’s on sale so customers have to look at everything before getting the basics.
Workers are people who follow orders and have to live with the chaos and help customers actually find the item they’re looking for even though the company as a whole is the problem
No they aren’t. They have reset crews that come and change the layout for many reasons. I was a grocery manager for 15 years. Specifically the stocking manager. There has never been a “bombard them with information” directive.
It’s what sells best in the area and make it available. It’s not that highly coordinated.