Yeah the marketing ghouls have worked out that making people feel scared, angry, and sad means they’re more likely to impulsively pay for stuff they don’t need in a panic or out of desperation.
Funny thing is it used to be trying to get the consumer into a happy and relaxed state so they felt they could depart with some of their disposable income to “treat themselves”.
Now that more consumers don’t have disposable income, they’re leaning more heavily into preying on insecurities and fears.
It used to mean that for getting buff or just some hair removal. But yeah. Body dismorphia is actively promoted because it makes money.
Yeah the marketing ghouls have worked out that making people feel scared, angry, and sad means they’re more likely to impulsively pay for stuff they don’t need in a panic or out of desperation.
Funny thing is it used to be trying to get the consumer into a happy and relaxed state so they felt they could depart with some of their disposable income to “treat themselves”.
Now that more consumers don’t have disposable income, they’re leaning more heavily into preying on insecurities and fears.