You are not everyone. It doesnt have to work on everyone to be effective. And at the end if you want to reject it or not, it’s there, you can read up on it if you didnt already make up your mind. For grocery stores, ignoring the science is playing with large sums of money, so they do care.
A possible strategy to increase the bread consumption is to make bread more attractive, for example by using bread aroma. Supermarkets and bakeries have long been using bread aromas to facilitate sales of bread in general. The smell of freshly-baked bread is supposed to guide consumers towards the bread department and increase sales. Even though this kind of use of aromas has to the best of our knowledge not been scientifically tested, other effects of bread aroma such as improving mood have been demonstrated (Zhou, Ohata, & Arihara, 2016). More in general, food aromas have been shown to increase food appetite for congruent products, in terms of both taste and energy density, irrespective of hunger state (Zoon, de Graaf, & Boesveldt, 2016). Food aromas also affected food choice, where for example exposure to citrus aroma reduced selection of cheese (de Wijk & Zijlstra, 2012). Also, aromas have been found to affect behavior in restaurants (Guéguen & Petr, 2006), and shops (de Wijk, Maaskant, Kremer, Holthuysen, & Stijnen, 2017). The reported effects of aromas on food appetite, food choice and behavior in an eating environment motivated the hypothesis that bread aroma may increase bread liking and wanting, and affect choice behavior of bakery products.
Although the marketing systems and
displays within grocery stores were comparable between the United States (US) and
Switzerland, the Swiss system was found to exhibit fewer profit-based marketing tactics.
Moreover, strategies that are used in Switzerland were found to be less forceful
So you should also take into account that you may simply live in a place that doesn’t push these tactics too hard. But that is irrelevant to if they work or not.
You are not everyone. It doesnt have to work on everyone to be effective. And at the end if you want to reject it or not, it’s there, you can read up on it if you didnt already make up your mind. For grocery stores, ignoring the science is playing with large sums of money, so they do care.
EDIT: I’ll give you a start: https://www.sciencedirect.com/science/article/abs/pii/S0950329318302374
spoiler
Or if you want a video with sources: https://www.youtube.com/watch?v=qL8pVOe_8zQ
EDIT2: One of the papers also mentions this:
So you should also take into account that you may simply live in a place that doesn’t push these tactics too hard. But that is irrelevant to if they work or not.