I have a nice 50’ 4k tv and it reflects every light that’s around it. Have to watch it in pitch black because of it.
Why don’t TV’s are built for non-reflective non-glossy screen? Does making it really shiny make the images better or something? Why do most tv’s have it really glossy?


Because stupid consumers have accepted it
Because the spec for “contrast” can reach very much higher numbers when measured in ideal conditions on such a “bathroom mirror” display than on a matte one. Ideal conditions include a totally dark room with no ambient light whatsoever, and the measurement is taken exactly vertically to the screen’s surface
Of course, matte displays actually look better in real world conditions.