I went to restock on my pitstick and I struggled to find it due to the redesign

I couldn’t help but laugh when I saw it as it now looks so damn similar to one of friend’s suits

  • Ephera@lemmy.mlEnglish
    19·
    2 days ago

    I also enjoy how it’s apparently “sweet citrus scent”. I was expecting “wolf thorn” to smell like a lot of things, but neither sweet nor citrus was one of them…

    • DagwoodIII@piefed.socialEnglish
      10·
      2 days ago

      I did a search and saw one plant called ‘wolf thorn’

      Wolf thorn [one word or two] sounds like a character in a ‘GOT’ ripoff.

      Also, according to my spellcheck function, ‘wolfthorn’ is not a word.

      • Ephera@lemmy.mlEnglish
        11·
        2 days ago

        Ah, good point that it might be a plant after all. Apparently, it’s native to South Africa: https://kumbulanursery.co.za/plants/lycium-oxycarpum

        No idea, if they’d actually brand a fragrance with such a relatively unknown plant, and that webpage unfortunately doesn’t say whether the plant is citrusy or sweet, but another name for it is “honey-thorn”, so…

        it's something.

        • DagwoodIII@piefed.socialEnglish
          6·
          2 days ago

          My guess is that the marketing department comes up with the names [after extensive research] and then they randomly assign those names to whatever product comes along.

          Research seems mixed as to which gender is more aware of scents.

          I’m pretty sure it’s all about the names. They are betting that women like ‘pretty’ names associated with things they know, and the guys want something that sounds badass, whatever it actually smells like.

          • Ephera@lemmy.mlEnglish
            2·
            2 days ago

            Yeah, would not surprise me. I imagine, the most susceptible to the marketing are teenagers, who have not yet developed partner preferences beyond superficial attractiveness and who may not feel as secured yet in their manliness or beauty or whatever.

            Convincing them that it’s a spray which gives you +1 to manliness/beauty, is a surefire way to print money. And since they have little experience what manliness/beauty actually entails, just giving your products stereotypical branding is the easiest way to do that.