• mostlikelyaperson@lemmy.world
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      2 hours ago

      For coke I imagine it’s the desire to remain continuously culturally relevant so it remains - the - fizzy sugar water in everyone’s minds. (How effective that actually is I have no idea and I suspect, neither do they).

      McDs meanwhile has lost revenue (in part attributed to their price hikes amongst other factors ) and is probably hoping to drive up sales.