What is the best way small business’ should use the Fediverse?

There’s a lot a small company could do on the fediverse but what do you think the best way they could go about it is?

@asklemmy

  • RedditIsALostCause@lemmy.world
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    1 day ago

    They should leave it alone. I don’t want to see ads everywhere or worse, ads disguised as content. Reddit has been going to shit due to, in part, the rampant commercialization of the platform.

    If a post puts out a call asking for a product that your SB can provide, feel free to post that you have the answer. Beyond that, don’t inundate us with attempts to see your product.

    Edit: That said, I do agree with the other commenter who says be an easy-to-contact support account.

    You work with model train products it seems, so good-faith, non-advertising participation in such communities is the best way to engage. That’ll do more for your branding, reputation, and business profits that shoehorning ads in.

      • RedditIsALostCause@lemmy.world
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        1 day ago

        I shouldn’t be required to take extra steps to mute advertisements I didn’t ask for, consent to, or otherwise search for.

        If small businesses want their own instances, that’s in their power to do so, willing participation in those instances will be difficult to accumulate I suspect.

        • Break3 Studios@break3.socialOP
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          1 day ago

          They aren’t paid ads, yes you might have a few that just do straight up ads but is it not what everyone is doing with showing off what they are doing and creating?

          • RedditIsALostCause@lemmy.world
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            1 day ago

            Well that’s what I mean by “good faith participation” — usually that includes showing off what you are doing/creating to a community you are a part of.

            The problem, that you acknowledge, is that some businesses (in reality a majority) do purely advertisements. It is indeed a slippery slope.

            However, I’ve seen small businesses/individuals post content that gets praised by the general population of a community and then people start asking “Hey, where’d you get that? Where can I get that?” And then the OP is like “Well I actually make it myself, I sell them as a business but also engage in the hobby myself”. THAT is the most successful way I have seen a business interact in an online forum.