- cross-posted to:
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- cross-posted to:
- [email protected]
During the previous round of shirkflation I warned people about knowing what year a recipe was from because “a can” means something different in 2004 than in 2010. And now it means something different again in 2025.
Now boxes are getting the shrink treatment too.
cross-posted from: https://lemmy.bestiver.se/post/618032
While this is true, Betty Crocker is shooting themselves in the foot with this.
Back in the day having a recipe for a specific box made cooking easier and locked people into one brand of ingredients.
This move is undoing a lot of the marketing they did back in the 40s and 50s
Yeah they’re really burning that 1940s marketing asset