The back of a package of Upton’s chorizo seitan says “vegan & plant-based”. I’ve talked with a couple people about this before: plant-based isn’t inherently vegan, but there are only a very select few implausible ways to get food that’s (varying degrees of debatably) vegan and not plant-based. We’re talking, like, accidental roadkill, a hamburger you found in the trash, an animal killed in a dire survival situation… (Edit: Okay, I guess pure salt as a meal also applies.)

So Upton’s, I’m really glad you reassured me that it’s both.

  • disregardable@lemmy.zip
    link
    fedilink
    English
    arrow-up
    1
    arrow-down
    3
    ·
    23 hours ago

    I think the idea is to appeal to both women and men, since men are less likely to purchase vegan products. Upton’s in particular is designed to appeal to the male eye.