• UnderpantsWeevil@lemmy.world
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    4 days ago

    Except blocking them is trivial

    https://en.wikipedia.org/wiki/Native_advertising

    Significantly more difficult to block ads that woven into the observed content.

    Like, there are definitely ads that are easy to block. And ads that are more intrusive by design. And software that’s better at getting the more embedded ads. And ads that are better at evading the software.

    But it’s a game of cat and mouse. There’s no panacea, just moments when the anti-ads guys have an edge.

    Just because a website gives your computer instructions to initiate requests to an ad server doesn’t mean your computer has to execute those instructions.

    If you’re watching ET and you get to the scene where he’s eating a line of Reese’s Pieces to get lured into the kid’s room, you’re watching an ad.

    There’s no way to not watch the ad other than to stop watching the movie.

    And this high tech advancement in advertising was pioneered over 40 years ago.

    • theunknownmuncher@lemmy.world
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      4 days ago

      And ads that are better at evading the software.

      Yeah, no. Ad servers are not initiating incoming network requests to your devices. Your devices are openly asking for the ads, and it’s not an obfuscated secret, it’s a standard network request. This evasion is imagined fiction. It isn’t an arms race, there’s never been a time when ad blockers stopped working and had to change how they function to beat the ads again.

      There’s no way to not watch the ad other than to stop watching the movie.

      other than to stop watching the movie.

      stop watching the movie.

      Your terms are acceptable.

      high tech advancement in advertising was pioneered over 40 years ago

      Huh? What exactly is the “high tech advancement” you’re referring to? Filming a product in a movie? Seems kinda low tech…

      • UnderpantsWeevil@lemmy.world
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        4 days ago

        Ad servers are not initiating incoming network requests to your devices.

        They’re piggybacking in on intended content. Or they’re gating content behind ad walls. Or they’re initiating requests on channels not yet flagged as ad servers. Or just permeating your electronics through the OS vendor, the SMS protocol, email, you name it.

        What exactly is the “high tech advancement” you’re referring to?

        Sarcasm, mate. You simply include the commercial as part of the main body of media.

        • theunknownmuncher@lemmy.world
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          4 days ago

          Or they’re initiating requests on channels not yet flagged as ad servers.

          You’re misinformed. Reality is they aren’t initiating requests at all.

              • UnderpantsWeevil@lemmy.world
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                4 days ago

                The client initiates the requests, not the ad server.

                And then the server feeds data to the client with AJAX calls and similar functions to fetch additional material.

                And ad blockers try to distinguish between secondary calls gathering real content and calls that are just serving ads (YouTube ad blocking being the epitome of this challenge).

                But I’m sure you’re a smart, sophisticated computer guy who doesn’t need to play dumb on this.

                • theunknownmuncher@lemmy.world
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                  4 days ago

                  I’m glad we’re on the same page now 👍

                  Except you’re still wrong, a server cannot make an AJAX call to a client. The client has to make it. You keep incorrectly trying to frame it like the server initiates these connections, instead of just admitting you didn’t know what you were talking about.

                  • UnderpantsWeevil@lemmy.world
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                    4 days ago

                    a server cannot make an AJAX call to a client

                    I never said it did.

                    The server feeds the HTML/JavaScript/etc which contains AJAX calls that automatically launch