What happens if Avatar: Fire and Ash doesn’t make enough profit to convince Disney to bankroll Avatar 4 and 5? Creator James Cameron has said he’s ready to walk away from the franchise, adding he’ll write a book to resolve the one thread Avatar 3 leaves open.
These marketing campaigns are getting a bit extreme (and simultaneously really whiney)
movie trailer voice "See Avatar: Fire and Ash in theaters now, or else! "
" …or else James Cameron is gonna be really sad, you guys, and he’s gonna quit and just make a book, you guys. You guys!"