Brewing brand love: how AI startups are reaching subscribers through coffee — the cappuccinos are camouflage.

Brewing brand love: how AI startups are reaching subscribers through coffee — the cappuccinos are camouflage.

  • anomnom@sh.itjust.worksEnglish
    24·
    2 days ago

    The first hint that this place is run by an AI company comes at checkout, when guests are asked via touchscreen if they’re Perplexity Pro subscribers. A “yes” earns them 50% off drinks; a “no” triggers a QR code for a one-month free trial of the $20 service.

    I’d have said “fuck off” and left without my coffee.