Dr. Phil McGraw’s attempt to transition from daytime television personality to a politically aligned media mogul during Donald Trump’s second presidential term has been marked by spectacular failure and financial turmoil, according to a new report.

Since the start of Trump’s presidency, ex-psychologist and famed TV doctor McGraw positioned himself as an active participant in the administration. He became a firsthand witness to ICE raids, a critic of protests, and an ever-present volunteer for the executive branch — attending events like RFK Jr.'s swearing-in and appearing with Trump after the Texas flooding.

Dozens of employees have been laid off as it averaged just 27,000 weekly viewers, broadcasting partnerships floundered and, in July, it filed for bankruptcy.