Its a style that can trace its origins back to the “Muscular Christianity” movement, which itself is the origin of modern toxic masculinity.

Usually masculinity movements are pushed hard in anticipation of war. Curious that Rogan, Tate, Peterson et al. have reached fairly widespread popularity among young men and adolescents at this particular time in history.

Of course, this could be a side effect of instability in society but one has to wonder.