I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.
What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?
Weird definition of victory
YouTube doesn’t have to participate, so they can win in the sense that they don’t have to give anybody content if they don’t see a benefit. The world can’t compell YouTube to participate if they don’t want to.
By the same token a content creator strike would really hurt if it were large enough.
What a world it would be were that a possibility.
Sadly, I neither see a content creators’ union on the horizon anytime soon, nor do I see individual creators die a martyr’s death, financially speaking…
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