"The design drew inspiration from the concept of “a piece of cloth”

  • ParadoxSeahorse@lemmy.world
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    3 hours ago

    First off, yes, this is a pretentious sock bag for rich people… or “aspirational” or design-focussed people, let’s say.

    But it makes perfect sense.

    1. Apple does collabs on accessories all the time, from Hermes to Belkin and Logitech. They’ll sell them in their stores if they’ve have input, generally.
    2. If anyone needs some background on [Issey Miyake](https://mds.isseymiyake.com/im/en/), this is a good read. People are mentioning the “A piece of cloth” line, but this goes back to the founding principle of that design company, there’s even a series of industrial weaving machines started in the 90s named A-POC (yes), one of which lives in MoMA.
    3. Designers at both companies probably adore each other’s work, they’re all pretentious types who turn function into fashion, but won’t say as much. They’ve probably been champing at the bit to collaborate for years, but like, what could we make?
    4. A piece of cloth(ing) for an iPhone. Obviously. Because for people outside the Apple bubble, they’re basically the iPhone company. Use a weaving machine. This was literally the only way to fulfill all their remits. If you asked AI to come up with a collaboration between the two, it would most likely… well let’s check.

    The “iFold” Tote - A structured pleated tote bag that embodies Apple’s material minimalism and Miyake’s textile innovation.

    The “AirPleats” Scarf - A sculptural pleated scarf inspired by airflow and minimal form — an homage to both the “Air” line and Miyake’s signature pleats.

    The “iLine” Pouch - A small, sculptural accessory pouch or sleeve—Philosophy: “Soft engineering.”

    I mean tbh some of these are more whimsical and interesting, but probably don’t hold as broad appeal, so the bag sock it is. This is actually pretty boring news now I’ve read a lot more about Issey Miyake. Potentially that’s on Apple, they spent most of their collaborative time shitting on whimsy? Maybe? Probably just the broadest, cheapest (to produce!), most marketingest thing they could excrete. It’s a bit sad really.

    The pattern on the inside is weirdly a lot nicer.

    • notgivingmynametoamachine@lemmy.world
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      3 hours ago

      “It makes perfect sense” is a funny way of saying “its the word “pretentious” made of cloth with a profit margin % in the six digits by one of the worlds greediest, shittiest companies in a sea of companies that stand out for their shitty greed”.

        • notgivingmynametoamachine@lemmy.world
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          2 hours ago

          Not trying to be a contrarian here but I don’t believe just the word “greed” covers 230 dollars for a phone sock.

          It’s cartoonishly exaggerated greed, and the fact that most people will just shrug and go “That’s Apple!” Is part of the problem. Instead of the general populace looking at this, expressing the correct amount of disgust, and watching the shitty company burn to the ground, people celebrate and anticipate their releases.

          Fucking mind boggling.

          • ParadoxSeahorse@lemmy.world
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            2 hours ago

            Probably like other accessories it’s the manufacturer who sets the RRP, but yeah, as usual, they’re going to be happy to get their cut.

            Tim Cook has turned Apple into the company it is today through that (clearly revolting) ethos.

    • ParadoxSeahorse@lemmy.world
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      3 hours ago

      I forgot to put industrial weaving machine into the LLM, and well top result is now:

      1 The “Woven Loop” — Sculptural Woven Bag

      Concept:

      A minimalist woven shoulder bag or clutch, created entirely from a single continuous industrial weave, without seams or hardware — a textile “unibody,” echoing Apple’s aluminum unibody design.

      Made using Issey Miyake’s three-dimensional weaving technology, creating form and volume directly from the loom.

      Followed by a pouch and a sash… so really I have to wonder if actually this was just a lazily AI generated idea all along.

  • vga@sopuli.xyz
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    9 hours ago

    Like many, I thought for a microsecond that they actually brought out a new phone model that will fit in a pocket.

    But no, of course they didn’t. Because why the fuck would anyone want that.

    • Echo Dot@feddit.uk
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      8 hours ago

      I’m so sick of this trend of trying to make the phone as thin as possible and then the camera bump has prominent as possible, completely negating any benefit. My partner would definitely like a thinner phone and would probably buy a phone that didn’t have the camera bump because it didn’t have any camers, if it meant a thinner phone that would actually fit in her pocket.

      Either that or keep the camera bump and just thicken the whole phone out and give me a larger battery and the apparently too big to fit 3.5mm audio jack.

      • rowinxavier@lemmy.world
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        7 hours ago

        What I don’t get is why they don’t make a model with more battery space to flatten out the back. I would love a phone with 10Ah instead of 3Ah and I already carry a battery pack for this exact reason. The lack of options is super annoying.

  • Acidbath@lemmy.world
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    8 hours ago

    okay i hate apple but im actually upset about issey miyaki(also rip). like what the fuck happened?!

    where’s the interesting designs and the shit ton of zippers :/

    • Em Adespoton@lemmy.ca
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      11 hours ago

      Probably not. Can you imagine someone with a non-Apple phone not being willing to buy an iPhone, but being willing to buy one of those?

  • AntEater@discuss.tchncs.de
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    14 hours ago

    Many years back, I kept my ipod classic in an old sock to protect it while it banged around inside my bag. My buddy made fun of me for it, little did he know that my sense of fashion was just far ahead of its time.

    • YiddishMcSquidish@lemmy.today
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      12 hours ago

      Tangentially related. I used to go out on boats a bunch meant years ago. Lost a moto Razer when they were still kinda new. Was bummed, but learned. So I bought what at the time was a kinda nice Nokia(one of the first bar phones with blue tooth) and put it in a condom and tied it off. Could still use it fairly normally, and there was enough air to keep it floating the few times it fell in. Caught on with some of my cohorts, others got a very expensive lesson in laughing at me.

  • the_q@lemmy.zip
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    16 hours ago

    Honest question, how do you Apple fans keep supporting this company?

    • djdarren@piefed.social
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      3 hours ago

      As a recovering Apple user, the hardware really is very, very good.

      I have an M2 MacBook Air that is, quite frankly, the fastest computer I’ve ever used. Running Window in a VM within it gave me the fastest Windows computer I’ve ever used. I’ve had it two years and still get all day out of the battery. It can export a two hour AIFF recording of my radio show from Reaper in around 10 seconds. In the two years I’ve had it there have been perhaps three occasions where I wished I’d opted for a Pro instead.

      I also have an iPad mini which is a ridiculously useful little tablet, when used in conjunction with my MacBook.

      However, over the past year I’ve been drawing further away from their ecosystem, to the point that I mostly only use the MacBook to present my radio show because it’s fanless so doesn’t cause any noise issues when my mic’s open. And that’s as a direct result of Apple being a trash company run by corporate fuckheads who would sooner capitulate to fascists than actually fucking stand for something.

      So yeah, very few of us do actually support them.

    • gcheliotis@lemmy.world
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      6 hours ago

      I focus on the hardware, OS and ecosystem which are all very good for my use and just shake my head at things like this and move on. It’s not like I approve or feel like I have to approve of everything a company does to use their products. Of course the more attuned they are to my needs the more I like them. And Apple has been a mixed bag over the years. Then again so has everyone else.

    • Silic0n_Alph4@lemmy.world
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      8 hours ago

      Since I started moving my family over to Apple, the amount of tech support I needed to do for them dropped to almost zero. It just works. I have my Raspberry Pis and Linux boxes for fun and my MacBook for when the computer needs to get out of the way and let me work.

      That said, I have zero interest in buying this absurd fashion accessory ;)

      • Echo Dot@feddit.uk
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        8 hours ago

        I used to work in Apple tech support and trust me the people who buy iPhones are the least tech savvy people in the world. People dwelling in caves in prehistory would have been more capable than your average Apple customer.

        A good chunk of them found the concept of plugging your iPad in occasionally to be beyond comprehension. Also that their Wi-Fi didn’t have a 600 mile range and no it wouldn’t work if you were in a different country.

        • MrsDoyle@sh.itjust.works
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          7 hours ago

          You’ve just reminded me of my late sister, who insisted she could access my WiFi from 300 miles away. “How else am I getting internet?” A mystery for sure.

    • SreudianFlip@sh.itjust.works
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      13 hours ago

      Well, not a fan, exactly, but I am forced to be fully engulfed in the apple ecosystem.

      I don’t hate them more than Dell, Asus, Sony, or Microsoft. Not everything they make is a ripoff.

      • the $10 A/D converter in the headphone adapters is a steal
      • the mac mini with base config is a good deal
      • the macbook air is worth the money and best in class
      • ipad — no worthy competition for most users
      • M-series chips and their energy consumption
      • savvy users avoid all the upsell ripoffs like storage upgrades and displays and sock slings
      • Wispy2891@lemmy.world
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        8 hours ago

        Main issue I have with that company is the ridiculous pricing of SSD or RAM upgrades. I’m not paying $200 for extra 256gb, we’re not in 2008 anymore

        And that it can’t be upgraded after purchase

        Edit, went to watch the price of the 256gb SSD upgrade and I was wrong. It’s not $200 but it’s €250 👍🏻

        Edit2: I was also wrong about the SSD pricing in 2008, they’re selling it at year 2012 prices, not year 2008 prices

        someone in 2013 said that 256gb drives were selling for $50 cheaper than what Apple is charging in 2025

          • Wispy2891@lemmy.world
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            8 hours ago

            Yes but it’s annoying to being forced to workaround the issue with USB drives…

            Also I’d like to get 32gb or 64gb because it’s shared with GPU… But a Mac mini with 64gb costs 2500 euro (THREE TIMES!!!) instead of the 750 euro base model with 16gb…

            • Wispy2891@lemmy.world
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              5 hours ago

              I think that is funny

              • 3 complete mac minis, all of them with 16gb ram= 2200 euro, total 48gb divided in the three machines
              • a single mac mini, with a huge 256 gb SSD drive (for the standards that were popular last decade), with 48gb of extra RAM over the base one = 2500 euro
      • Echo Dot@feddit.uk
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        7 hours ago

        Personally I wouldn’t call the MacBook air good value for money. It’s not a bad computer but it’s very expensive for the specs you get. You’re basically paying for it to be very thin and really it’s no more portable than the normal MacBook because when you think about it obviously it isn’t because if the MacBook wasn’t portable it would be a mini desktop.

      • Kazumara@discuss.tchncs.de
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        8 hours ago

        iPads cant even send SMS or make calls. The most gimped of tablets.

        The rest of your list seems reasonable

        • SreudianFlip@sh.itjust.works
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          8 hours ago

          Meh, in my fairly extensive experience with end users, they don’t care about that, they have phones. Different use-case.

          But I recognise that we’re here amongst many fussy edge-case users. Still the best tablet by majority acclaim even if you can’t use it as a phone.

          • Kazumara@discuss.tchncs.de
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            5 hours ago

            I must have a weird sample then. My uncle specifically wants that because he doesn’t want to have a separate phone. So he has a Galaxy Tablet. And a colleague at work recently inquired how she would log in to the phone company website to charge the prepaid plan if she can’t get the login SMS.

    • TubularTittyFrog@lemmy.world
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      13 hours ago

      apple is cool.

      lemmy people aren’t cool. they are practical.

      practical people are the antithesis of cool people. cool people don’t care about value or function.

      hence why they pay $1000s for wear it once clothing.

      • nomorebillboards@lemmy.world
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        12 hours ago

        MacBooks are pretty practical. ARM laptops like MacBooks have genuinely ridiculously good battery life; I was genuinely shocked the first time I used one.

        Yes, ARM windows exists, but it’s clunky and has little support because unlike MacBooks, not all Windows laptops run ARM, so developers have little incentive to make ARM Windows versions their apps.

        • Kazumara@discuss.tchncs.de
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          8 hours ago

          MacBooks are pretty practical. ARM laptops like MacBooks have genuinely ridiculously good battery life; I was genuinely shocked the first time I used one.

          Yeah agreed, have one at work. I just really dislike their software.

        • Tollana1234567@lemmy.today
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          9 hours ago

          battery life and simplicity thats why. i used it while in COllege, and i can see why people own even the older ones.

  • brucethemoose@lemmy.world
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    22 hours ago

    Inspired by the concept of “a piece of cloth,"

    Looks at URL.

    Born from the idea of creating an additional pocket, its understated design fully encloses iPhone, expanding to fit more of a user’s everyday items.

    “The design of iPhone Pocket speaks to the bond between iPhone and its user, while keeping in mind that an Apple product is designed to be universal in aesthetic and versatile in use,” shared Yoshiyuki Miyamae, design director of MIYAKE DESIGN STUDIO

    Looks at URL.

    When stretched, the open textile subtly reveals its contents and allows users to peek at their iPhone display…

    This can’t be real. Checks URL again.

    Phone Pocket features a singular 3D-knitted construction that is the result of research and development carried out at ISSEY MIYAKE. The design drew inspiration from the concept of “a piece of cloth” and…

    iPhone Pocket in the short strap design retails at $149.95 (U.S.), and the long strap design at $229.95 (U.S.).

    …What the fuck? This has to be hack or something. There’s no way a human being wrote that article, and didn’t know what they were doing.

    • MrsDoyle@sh.itjust.works
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      7 hours ago

      And with all that piffle, they never actually tell what it’s made from. I assume some kind of acrylic? In which case it will snag and pill like crazy and look complete crap within a month.

      I should start knitting these for Christmas gifts.

    • Blue_Morpho@lemmy.world
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      19 hours ago

      “This can’t be real. Checks URL again.”

      Dude! I was doing the same thing. I kept thinking, “Is this some new form of prank that hides the url somehow?”

    • brax@sh.itjust.works
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      16 hours ago

      I did the same, but also double checked the date to make sure this wasn’t some weird April fools that got missed

  • taiyang@lemmy.world
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    18 hours ago

    Oh God I feel dumber having read this. How is this not the onion?! A 3D knitted construction? Really?